Thursday 25 October 2012

Africast 2012: Stakeholders Advocate Community Broadcasting, Local Content

Written by Muhammad Sada & Stanley Onyekwere(Peoples Daily)

The National Broadcasting Commission (NBC), last Monday, kicked off its 9th biennial Conference of Africa Broadcasters tagged Africast 2012, with the theme: “Content Rules” in Abuja. 
Stakeholders at the event called for proper and effective establishment of community broadcasting and more local content in programmes.
Stakeholders made up of different interest groups, equipment manufacturers and dealers as well as policy makers, communication scholars and professionals of the broadcast industry in Africa, are participating to examine broadcast agenda for Africa, provide a market place of ideas, hardware and software technologies in the industry.
Chairman, Broadcasting Organisation of Nigeria (BON), Alhaji Abubakar Jijiwa, said the importance of community broadcasting as well as the role it plays in the positive development of the broadcasting sector could not be over emphaised, hence the need for stakeholders to pay adequate attention to the area.
The Speaker, House of Representatives, Aminu Tambuwal, who was represented by Hon. Leo Ogoh, who declared the conference open, pledged the support of the leadership of the house in ensuring that the necessary steps are taken to boost and upgrade the broadcasting sector.
Earlier, in a remark, Senator Enyinaya Abaribe, chairman, senate information and media committee, called on all stakeholders in the society to be careful with how things are presented on the air waves, as according to him, it influences youth negatively most often than not, and sends the wrong messages about the people to the world.

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